News Overview
Recently, Langyi Company received a special “care gift” — a delegation led by President Liu Qiaoling of the China Health Care Association paid a visit to the company for inspection and guidance. Chairman Huang Chengbin, accompanied by the company’s senior management team, gave the delegation a warm reception throughout the visit. They had in-depth discussions on the new development opportunities in the TCM non-pharmaceutical external application industry, bringing inspiring confidence to all Langyi employees.
President Liu stated:
“Every process in the workshop holds the quality code of the products,” said President Liu Qiaoling. Accompanied by Chairman Huang Chengbin, the delegation toured the core production workshops for eye patches, body wash, and medical plaster, among other key product lines. President Liu conducted a thorough inspection and raised detailed inquiries, covering aspects such as the strict standards for raw material selection, the efficient operation of automated production lines, the operational norms of front-line employees, and the clinical verification data of product efficacy. When learning that the company had achieved a technological breakthrough in independently developed medical plaster technology, featuring “fast penetration and long-lasting effect,” she deliberately stopped to communicate with the workshop director: “Such innovation constitutes the core competitiveness of an enterprise. We must firmly safeguard and further strengthen it.”
During the on-site visit, every word of affirmation from President Liu greatly encouraged the on-site employees. “The improvement of the national physical fitness cannot be achieved without down-to-earth enterprises like yours that are dedicated to TCM external application products,” she said while holding the hand of the production team leader. She emphasized that TCM non-pharmaceutical external application products are the “living carriers” of traditional Chinese medicine culture. By rooting itself in this field, Langyi is not only manufacturing products but also pursuing a cause of health. These words filled the colleagues who have persisted in the production frontline with great pride — every product we make contributes to the “Healthy China” initiative.
The atmosphere at the symposium was even more enthusiastic. Dr. Liu Lan gave a detailed report on the company’s product matrix and core technologies, covering the R&D philosophy of “ancient formulas integrated with modern technology” and the product design concepts tailored to different groups of people, with clear logic and detailed data. As a well-known planning and marketing expert in China, President Liu Qiaoling listened attentively and nodded in approval from time to time. Combining her decades of in-depth experience in the health industry, she provided a “precise profile” of Langyi: “Langyi’s strength lies in its ‘specialization’ — focusing on TCM external application products; its potential lies in its ‘distinctiveness’ — featuring products with unique characteristics. In the next step, more efforts should be made in brand story communication and segmented market expansion.”
President Liu put forward specific and practical suggestions covering product positioning, market layout, brand building, and team development, which greatly enlightened the on-site management team. In his concluding remarks, Chairman Huang Chengbin emotionally stated: “President Liu’s guidance is not only an affirmation of our past work but also a motivation for our future development. All Langyi employees should transform this trust into motivation, ensure the quality of every product, and forge ahead steadily on our development path.”
This guidance and exchange is like a timely rain, pointing out the direction for Langyi’s development. It is believed that with the care and guidance of industry experts and the joint efforts of all Langyi employees, the company will surely shine more brilliantly in the field of TCM non-pharmaceutical external application and safeguard the health of more people.
